Here’s a clever bit of ad stuff that lets you remove those awful, nasty ads from Times Square, to (irony alert!) advertise an up-coming movie by Morgan Spurlock–that’s about how much everyone hates ads! (Meta!) I actually get a stomach ache over this kind of stuff. As much as I complain about the industry, I really do feel that on the whole MOST of us are decent hard-working people who want to put good, interesting, fun work out there. We don’t really WANT to bitch up the air-ways with coupon deals and infomercials. And we wouldn’t, if they didn’t work so damn good. I should know. I’m a mildly talented creative who knows good advertising when I see it and I own a Snuggie.
So, when I see people outside our industry, run it down and, by extention, the people in it (sorry, it’s true)– as intellectual-garbage-peddlers and eyesore-junkies and then USE advertising to promote their new “Isn’t advertising sleazy?” bit of cheekiness, I get a little miffed.
At the very least, if we do our jobs well–some products get sold and the factory gets to stay open for the people who work there. Isn’t that worth something? Not to mention stuff like the Pepsi Refresh campaign or the Unicef Tap Project.
So, Mr. Spurlock, (who, by the way, I actually like and admire) if you REALLY hate advertising, why don’t you release your movie without it?